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Beauty Blender

beautyblender® original

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Six-time ALLURE Best of Beauty award winner!

This edgeless, high-definition cosmetic sponge, ensures impeccable, streak-free application with minimum product waste. Beautyblender features an open cell structure that fills with small amounts of water when wet. This allows the sponge to be “full” so that the makeup product sits on top of the sponge rather than being absorbed, allowing you to use less product every time. When wet, beautyblender nearly doubles in size and becomes even softer, returning to its original size when it air dries.


  • Six time Allure Best of Beauty award winner
  • 360º of edgless, streak-free flawless application with minimum product waste
  • Eliminates lines and streaks that other sponges & imitators leave behind
  • Can be used with primers, foundations, powders, cream blushes, and any other complexion product


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-Wet Beautyblender® with water. -Squeeze out the excess liquid, using a towel if available. -Bounce primer, foundation, powder, cream blush, or any other complexion product across the face for flawless results. INSIDER TIP: Load product such as liquid foundation, onto the slender tip of the blender vs. the round end, then lightly stipple the tip onto the skin. Use the larger rounded end for loose powders (yes, you can use a damp blender for powders!). Use your finger to flick off excess powder before application. Brushes work like a broom, sweeping product over the face. beautyblender gives you more precise, targeted application.


Non-latex foam.